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Everyone wants to earn money through the Google AdSense program, it’s good! but not easy. Getting the right clicks on your ads is not as easy as you think, it really requires a lot of work to attract visitors and get genuine clicks. Different things affect your earnings, such as the selection of ad units, the size of the ad units, their placement, and their color. Here we are going to discuss about the color of your ad units. Which color is better and which one helps to increase your profit?

The color of your AdSense ad units is just as important as the ad unit itself. If you have a good color scheme, you enjoy the profits and if you ignore it and choose any color for your ads, you can turn your profits into losses. The visibility of the ads decides the strength of an ad to have a higher number of clicks. One must be careful while selecting the correct color for their AdSense ads. Color that matches the color theme of the page and blends with it is best for everyone.

Now we talk about the details of the AdSense ad units. AdSense text ads/ad units contain three parts, the top part contains a bold link text, then the second part below contains the content of the text ad in normal letters and the bottom third contains the URL of the site in lowercase letters. . These three parts make up a complete AdSense ad. You now have three colors to select for the text in addition to the background and border colors. Keeping the three parts of the text in different colors can be distracting and the visitor tends to ignore these types of ads. It is best to match the ads to your web page by matching the colors. Keep your ad background white if your page has a white background, which is most common and works best. If your page background is not white, no problem, it’s good to get creative, but also change your ad unit background accordingly as well. Try the same colors for all three parts of the text but with a different light tone. You can make the last part of the URL text black or gray or any light color that is visible.

But the color of the top link is the main and of the first importance, one should seriously think about this link color and choose according to the background of the page where the ads are placed. If the background of the page is white, you have the opportunity to earn extra money from AdSense ads, this is because you can color the links blue and hope to get the clicks in the most common and functional ad color format . Yes, it really is, most webmasters suggest coloring your ads in a simple blue and gray combination. The blue link gives the feeling of linking to a website and people tend to click on blue links more than any other link. When using the blue color on the top link, try gray for the content and different shades of gray for the URL link. In this way, you make your ad simple and more easily acceptable to your visitors.

Keep your ad content visible and legible, don’t use very light colors on a light background. Have visitors read the ad content so they understand that the ads are relevant to the topic they are looking for on your site. If they think this link is related to the topic I am looking for and can satisfy my query, they will definitely click on the link and it will earn you more money. Highlighting only the main link can cause visitors to ignore ads because they don’t get the real information they want. Use AdSense ads properly to get the most out of them, while being creative and trying different color schemes for different pages.

My best wishes