Life Insurance Agents Opt-In Email List Mailing For Prospects – Email Spam Has Gone Crazy
Life insurance agent email lists are in high demand. Insurance marketers want email address lists to find brokers and agents want to get leads. Spam email gone haywire is an understatement. There are thousands of insurance marketers who think there are real life insurance agent email name lists. Here are the misconceptions and the truths.
An Encarta dictionary definition of Inexpensive is inexpensive in price or cost, or lower in price than could reasonably be expected. Keywords mentioned with cheap are reasonably expected. Can you expect prospecting to be so cheap and the lower-than-reasonably-expected price of sending emails can be effective? That’s like taking a cheap little bottle of bug spray into the jungle at night and getting eaten alive. Using a list of email names for insurance purposes will go one step further and bury you alive.
PROSPECTS PROSPECTS ARE AN INVESTMENT Are you currently investing in penny stocks or are you using a change piggy bank to build your retirement fund? Quality leads that lead to sales and profits are the only way to qualify. So why do you refuse to understand that spending money wisely for prospecting is an investment in your future? Do you go to a casino thinking you’re going to get rich playing a penny or nickel slot machine? That is exactly what spam is. You’re throwing away thousands of pennies or nickels, wishing for the big payoff.
Just look up the thesaurus meanings for cheap. They include despicable, discounted, bargain price, shoddy, shoddy, embarrassing, inferior, second-rate, stingy, and substandard. That’s a great description for a purchased email list. They are the same apt words to portray the company that sold you the agent email names. I hope these same words describe your competition and not you.
FOR INSURANCE MARKETING COMPANIES There are many money hungry companies you can find that can sell you a list of “life insurance email addresses”. FORGET IT. Since emails started I have NEVER found one after searching and searching. Sure, this is a list of email addresses, but not active life and health insurance agents to be delivered. They attract the same attention as doggy doo on your shoe. They are so bad that you will never receive a copy of the list. You would find around 15-25% life agents and the rest everyone else.
Want to get your message across to insurance claims adjusters, home office staff, property and casualty agents, telemarketers, and hundreds or thousands of agents in the same .com location? What about the ones that don’t sell anymore, or the fake company employee respondents, or all the email addresses that go bad very quickly? Expect to pay on average about $65 per bona fide agent lead; however, you have no idea if the responder was qualified or genuinely interested.
Be careful with all the lists derived from the Yellow Pages. I know of a couple of life insurers that have thousands of email addresses for their insurance agents that you can get on one website, all going to the same place. Now imagine that many of those 15,000 will be read and not removed by the internet hosting company.
INTERNET EMAIL GONE WILD A warning to agents on consumer lists who use bulk email. Consumers are very tired of opening an email where they didn’t personally request it. That’s why at least 65% never open. Also, what proof (a postage receipt) do you get that your consumers were ever mailed? Even if they do respond, they are just an expensive suspect until you find out that they are willing and able to listen to your offer of insurance.
Emails can be a dime a dozen, and most inexperienced agents are worth a dime a dozen. You can test how valuable it is by looking at how much money you’re willing to invest to find buying prospects and not phantom ghosts.
EMAIL LIST No matter what you’re told, when you’re trying to do a mass insurance email broadcast, this is the truth. NONE of the people, suspects or prospects you are emailing REQUESTED that you send them your life insurance message. If you personally obtain the email address of a person who wants to receive a message from you, they are an opt-in lead. You can legally send as many messages as you want, as long as the person always has the opportunity to opt out of your list.
Personal subscription email lists are extremely effective. Internet-bought insurance agent email campaigns swallow your wallet and send you hunting for Sunday’s search ads.
Money and insurance emails are like oil and water. Neither combination works, both seem cheap to mix, and when dished out, both leave lasting bad feelings.