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Regardless of the purpose of the website, there are a few things every developer should do before creating a website. In this article, we are going to discuss these basic things and a few more that you can do to ensure that you build a truly amazing and unique site.

Things to consider before creating a website

1. Domain Name – Your website domain must:

It fits perfectly with the idea or type of business you want to build.
be a name that people can easily remember.
be short and easy to write.
Include the target keywords.
have no numbers and/or hyphens.
have an appropriate domain extension, depending on your type of business
Be well researched.

2. Web hosting

Compare different hosting service providers and plans.
Choose a reliable hosting that perfectly suits your needs.
Check and compare storage, bandwidth capacity, and other hosting features.
Choose hosting that comes with an uptime guarantee.
Check and compare hosting prices, upgrade options and fees, etc.
Read user reviews and testimonials.

3. Web Technology – There are many technology options such as HTML5, JavaScript, PHP, DotNet and more that you can choose from to develop your own site. You must have a great command of technology or be willing to hire a good developer/web development company for the job.

4. Purpose of the site: The purpose for which you are creating the site will decide a lot of things, including the website name, domain, layout, design, theme, content, etc., so you had better find out first. .

5. Website Design/Theme/Layout – Choose a theme that you know your website visitors would like. The layout should be simple, easy, neat and clean and easy to navigate. The website design should be simple, attractive yet professional. Use the correct fonts, colors, background color, font size, and other design elements. Be sure to include a footer with the correct menus, a disclaimer, and good design.

6. Sitemap – Design a sitemap/flowchart of your website which should consist of all the URLs and/or pages of the website in an orderly manner to help users and search engines understand the navigation of the website.

7. Website Content: Content is probably the most important part of a website. This is why users will actually visit your site, so try to keep your website content simple, engaging, informative, relevant, unique, easy to read, short and to the point. Be sure to include your business keywords in the content as well as in the meta tags on web pages. Optimize web content for image size, loading speed, layout, headers, title, quality, and more.

8. Audience: Research thoroughly to find out more about your target audience and understand the competition in the target market so you can write content and build a website accordingly.

9. Website Images – Use only high-quality, relevant images on the website. An image is the second best type of content after text that you can use to attract more visitors and keep them on your site longer. If you can afford it, hire a professional image designer/editor/photographer for the job.

10. Uniqueness and Freshness – One thing that will decide how users react to your website is how unique or different your site is from the competition. Use unique content, images, and even a unique website design to build authority in the marketplace. There is no point in having a website if you are going to provide the same content as everyone else. Also, make sure to keep your website content up to date to keep your visitors engaged.

11. Target Browsers, Platforms and Devices – Before you start building your website, you need to know the target platforms your website will work on. A business website should be built with cross-browser compatibility, to work well in all modern browsers, and responsive, to open properly on all screen sizes and resolutions.

12. SEO Optimization – SEO is still probably the best way to organically optimize a website and improve its value to users and search engines. You need to use proper on-page SEO techniques to properly optimize your website and get better rankings.

13. Social Media Integration – Make use of the various social media tools like sharing options, facebook page widget, twitter timeline widget, etc. on your website to provide your site visitors with web enough options to share and socialize.

14. Registration and login: If you are going to offer visitors the option to register or log in to your website, make sure you do it correctly by implementing the appropriate security measures. Create nice and engaging enough pages for user registration and login, and include social login options if possible. You can also offer other perks and gifts on new signups.

15. Website Tracking and Analytics – A website is usually built for the purpose of attracting traffic, therefore you need to have a proper way to track your website visitors, their activities, reactions and other metrics related. The Google Analytics tool is one way to do this.

It’s good if you are a professional web developer and can create your website on your own, but there are many other important things like website optimization, design, etc. that you need to consider when creating a website. We have mentioned above the things that you should consider before you start building your website. Feel free to share your answers in the comments below.